Guardian Sports develops technologies to improve sports equipment, champion safety for athletes and techniques to prevent injuries. They are known for their Guardian Caps, which are designed to reduce the impact of hits on the head of football and lacrosse players. Guardian Sports is also one of the leading manufacturers of lacrosse balls in the United States.
Guardian Sports engaged See.Spark.Go to create an orchestrated approach across its social media (Facebook, Instagram, TikTok and X) and paid digital efforts for its Guardian Caps and Pearl Lacrosse Ball Brands. A high-Reel strategy plus influencer content and copywriting that connected with a sports-minded audience.