Rachel is the Director of Content & Creative at See.Spark.Go, leading the Content, Social Media, and Creative Services teams. With a journalism degree and more than a decade of experience across SaaS, nonprofit, and education, she brings a strong blend of strategic thinking and hands-on creative leadership to every project. Her background includes running a photography business and guiding brand, design, and campaign initiatives that help organizations tell clearer stories and connect with the people they serve.
Rachel is passionate about work that blends strategy and soul. She enjoys building environments where creative teams feel supported to be curious, take smart risks, and deliver excellent client outcomes. She believes the best creative is rooted in trust, courage, and a commitment to meaningful storytelling.
Outside of work, Rachel is usually making memories with her husband, Chase, their three kids, Penny, Nora, and Teddy, and their goldendoodle, Dolly Pawton. She is fueled by live music, witty humor, film photography, and a great story.